News
Vegeta on the Internet
- Published:
- 20.03.2007.
As part of the "Taste to Remember" campaign Vegeta has also found its place on the Internet.
The purpose of this campaign is to present Vegeta to younger segments of the population who find Internet communication natural. Besides web sites in Croatian (www.vegeta.com.hr), Slovak (www.podravka.sk), Slovenian (www.vegeta.podravka.si), Australian English (www.vegeta.com) and Polish (www.vegeta.pl) language, next to this international version, Vegeta web sites are soon to be launched for markets of Czech Republic, Serbia, Germany and Russia. This will be Vegeta's serious step into Internet community around the world.
Users are invited to participate on Vegeta web site in the way to upload onto a world map their photos taken with Vegeta in interesting locations or situations, or they have taken pictures of dishes prepared with Vegeta.
Although Vegeta sites work in different markets and communicate in different languages, the visual impression of the photos works internationally and all users can see all the photos uploaded from any local Vegeta web site. That way Vegeta is connecting its consumers from different markets.
Uploading photos is simple and easy to perform within an application. The user first selects a photo on his/her computer and provides it with a name. Using a smart application the photo is then placed anywhere on the map.
Next to Vegeta Spotting, at Vegeta web site you can also find recipes, interesting articles and information on products under the Vegeta brand.
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