About Podravka
Podravka has companies and representative offices in 17 countries on three continents, Europe, Australia and America. Its strong distribution network spans from Adriatic to Baltic Sea, bringing it closer to its consumers on international markets. Next to the production and sales in the region, Podravka has formed strong strategic alliances on individual markets and is distributing products of its partners through its developed distribution network.
Powerful product brands
During the years of its existence Podravka has created numerous brands which the consumers recognize for their supreme quality. Most famous brands are Podravka, as the umbrella brand, and Vegeta - universal food seasoning being sold today in more than 40 countries around the world. Power of Vegeta brand is proven among others by the Superbrand Polska award being given to Vegeta as one of the strongest brands in Poland in the competition of 1200 consumer brands. After Poland, Vegeta received this prestigious award from consumers from Hungary and Russia, while Podravka brand was awarded Superbrand on Slovak market.
Podravka - Company with a heart
Heart is the symbol of our company. It has always symbolized Podravka's care for consumers and all parties interested in our company. Growth and development are our basic postulates. We operate on the principles of sustainable development. In our development we also take care about the development of the environment in which we operate relating to it the development of the community and the region in which we do business.
Reputation Institute, headquartered in New York, awarded Podravka for best corporate reputation among Croatian companies in 2006. According to the Reputation Institute Score, Podravka holds 21st position in the global scale of companies with the best corporate reputation.
